Marketing

Nick Russell on April 18th, 2011

Writing your book is the easy part, in my experience. Marketing is where the real work starts, and most successful self-publishers I know spend more time on their marketing efforts than they do in the writing process. // As you may already know, I sell very few books through traditional bookstores. I use Lightning Source [...]

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Nick Russell on April 14th, 2011

In addition to advertising revenue, don’t forget the power of your blog as a marketing tool. We hold two RV rallies a year for our subscribers, and as soon as I announce the dates in my RV blog, registrations start rolling in. When I announced in my RV Blog that we now have T-shirts made [...]

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Nick Russell on April 1st, 2011

I got an e-mail a while back complaining that I was “whoring my writing talent for money.” Huh? Did you not notice that the name of this website and blog is Publishing4Profit? I have never apologized for the fact that I make my living writing and publishing. I state very bluntly on the opening page [...]

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